MARGIE
SHEPHERD
Multidisciplinary creative with focuses in the food & beverage, botanical and wellness space.
ABOUT MARGIE
Margie Shepherd is a Portland, Oregon–based creative, brand strategist, and designer with a passion for all things print, packaging, branding, email strategy and design, typography, and web wizardry.
She has worked with a variety of brands across industries—from emerging startups to established names—helping shape everything from logo systems and brand identities to product packaging, email campaigns, and social content. Along the way, she’s also dabbled in studio product photography and social media strategy, giving her a well-rounded perspective on how brands show up in the world.
B&B Local Greengrocer Branding + Style Guide
BARBARI BOTANICAL CO.
Spliffs Packaging - Massachusetts Cannabis Market
Props styling for Smokiez
In studio
PHILOSOPHY
I believe good design begins with empathy. Whether it's a brand identity, a package on a shelf, or a digital touchpoint, I’m always thinking about how it’ll be experienced—not just used.
It’s about the user, the customer, the human at the center of every design. My work is rooted in curiosity, care, and the belief that thoughtful design can build connection, spark joy, and leave a lasting (and lighter) impact on the world around us.
SERVICES
I am currently accepting new project-based clients! Not sure what direction to take? Schedule a free consultation, and let’s talk it out.
Packaging Design + Sourcing
Email Design, Presentations, Web Design + Development
Creative Direction, Brand Development + Strategy
Photo editing, color correction, retouching